Our work

Room to Breathe

Immersive, mindfulness experience brings calm to central London

Partner(s)

Outernet & Panadol

Year

2022

Category

Originals

The magic

An antidote to anxiety, this spectacular, celestial installment was available to all. With the aim of bringing a moment of calm to busy Londoners, the soothing experience guided you through the box-breathing technique, to melt away everyday anxiety.

Located at Outernet, London’s brand-new media and entertainment district on Tottenham Court Road, Room to Breathe provided regular, daily experiences, free of charge, with no booking required.

The measurability

Room to Breathe quickly became the top-rated experience at Outernet London and garnered 1.4m+ views on TikTok alone.

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